After a thorough visibility analysis and meetings with both Skoda Import and Mr. Tom Ceulemans, BrightBoard designed a tailor-made double-sided LED totem that meets the requirements of all parties involved. This solution allows them to display their full range of services and cars. All this in a high-end resolution with sufficient attention to detail. The LED totem was installed in the parking lot along the side of the street to have as much impact as possible.